As of July 1, 2025, Shopify has fully migrated stores to the new Markets framework (API 2025-04+) with some key changes to how Markets are set up, managed & translated. Here’s how to add new Markets — and what’s changed:
Step by step:
- Add New Market
- Add new Regions to Market
- Customize Market
- New Graph View
- View online store
Adding New Markets
- Go to Markets
- Click “Add Market” and name it (e.g., Europe, Asia, or by specific country).
- Click Save
Assigning Regions to Markets:
You can now expand existing Markets by adding more regions:
- Click into an existing Market from the list.
- Click add condition under includes
- Select all Region for the market
- Click Save
Tailor each Market with specific regions:
- Set language(s) for the region.
- Choose a domain or subdomain (e.g., .de for Germany).
- Adjust pricing rules—including rounding or local discounts.
- Set payment methods, shipping options, and duties.
Explore the New Graph View
The Summer '25 update includes a visual Market Graph, helping you understand:
- Which domains serve which Markets?
- How languages, currencies, and regions relate
- Conflict detection for overlapping rules
You will find this under Markets Overview, click on the "Graph View" to explore its structure in real time.
Why It Matters: This helps prevent duplicate region settings and ensures you don’t miss opportunities to localize.
View Your Store by Market
After configuring your Settings:
- Click “View Online Store” (from the Market setup screen)
- Preview your store as a visitor from a specific country or region
- Check language, currency, pricing, and layout
Conclusion
While Shopify Markets has made international selling more accessible, langify remains a critical tool for merchants who demand full control, flexibility, and quality in their multilingual setup.
We fill in the gaps left by native features offering:
- Precise translation management
- Dynamic content support
- Third-party apps and custom themes translations
- Excellent support since 10 years
For businesses expanding globally, langify ensures that every customer sees a tailored, polished version of your store, no matter their language or location.
Shopify Markets helps you sell globally; We ensures you do it right!